Tuesday, February 10, 2009

Steffan Postaer, Interview #72

Name: Steffan Postaer

Where you live: Chicago, Ill

What you do as a vocation or avocation? A copywriter by trade, and now the Chief Creative Officer of a large advertising agency, my avocation is (still) writing. Right now I am completely captivated by keeping my blog, The Gods of Advertising. Here, I discuss trying to "do the right thing" in a business so often predicated on doing otherwise. The theme for my blog: We make you want what you don’t need. What’s fascinating and, in turn, scary about advertising is that we play fast and loose with most of the seven deadly sins: lust, greed, envy, sloth and so on. How then can we stay on a spiritual path? This paradox is at the heart of my writing.

Your two favorite books: Of recent memory, two books stand out: "Revolutionary Road" and "Saturday."

Your two favorite songs: Most anything by U2, whose music is all about searching for a higher power: "Where the Streets have no Name" and "Original of the Species" stand out.

Why you are interested in spirituality? As stated above, I am trying to do the right thing in a business –a world, really- where doing otherwise is valued. I am also a recovering alcoholic, and spirituality is a cornerstone to staying sober. They say we have a thinking problem as much as a drinking problem. Only a higher power can restore us to sanity.

Your favorite quote: In order to win you have to learn to surrender –a paraphrase of AA axiom.
Your favorite web sites: I go to Amazon more than any other. Alas, I also spend a great deal of time on various trade blogs, some of them unsavory.

Your hero? Bono. How he stays true to his God surrounded by temptation is a miracle.

A spiritual lesson you hope to learn? To give up self-seeking.

A place in the world where you feel spiritually "connected?" When I’m in the 3rd mile of my morning run.
To see Steffan's blog & web site please see: http://godsofadvertising.wordpress.com/ and

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